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What is Bloom? It's a truck with stuff for sale, there's that. It's also my vision of shopping bliss; a beautiful little place with some great gifts and ideas for the house.
A summery white and pink GMC workhorse previously used for newspaper and florist deliveries now beautifully showcases an assortment of goodies, from hand-dipped dishes housing sage green succulents to lush patterned throw blankets. And don’t even get us started on the swoon-worthy accessories selection.
With a keen eye for Instagram-worthy product merchandising, owner Jodi Pyle has managed to transform the bright space into a little haven of shopping bliss. New inventory is on regular rotation, ensuring a fresh selection for her growing local fanbase.
Bloom Mobile Boutique came to fruition on December 2, 2016 in honor of her late Mother, Virginia. When Jodi told her Mom about her inspiration to renovate an old truck and turn it into a mobile boutique, "[her Mom] simply said that everyone has to follow their dreams."
Since then, Jodi has journeyed with her truck all throughout greater Sacramento, parking alongside fellow mobile businesses to bring a bit of style & sweetness to each event. We’re so thrilled to host Bloom at all five River City events this season!
I used to tell my parents that I was going to be a truck driver when I grew up, and I love that in a way, now I am.
Follow Jodi on Instagram to preview what new goodies are in Bloom (cheesy pun, we know) for the weekend and indulge in a few sweet images of Charlie, her adorable golden retriever.